MUSIC MAVEN KIRK FRANKLIN TEAMS UP WITH AMERICAN BIBLE SOCIETY: Partnership feeds fans the word of God daily

While Kirk Franklin, the biggest selling contemporary Christian artist in Soundscan history is reportedly taking a hiatus from recording, the constant innovator is channeling his creative efforts with the American Bible Society (ABS) to share the real inspiration behind his music – The Bible.

Franklin has partnered with ABS for “The Bible is My Guide,” a national program that meshes the Bible and technology to motivate young people to engage with God’s Word.

“Kirk’s music is inspiring a generation of music fans with the life changing message of the Bible,” said Lamar Vest, president and CEO of the American Bible Society.

The American Bible society said the ultimate goal is to get people in Franklin’s demographic to read the Bible more often. His enormous fan base includes Miley Cyrus who called Franklin her “favorite person to listen to in the shower” (Access Hollywood).

Franklin will encourage his fans to send him a text messages about their favorite Kirk Franklin songs during his upcoming summer concerts. He will text them back and some of the texts from the audience will appear on the screens. From the stage, Franklin will encourage fans to read the book that is the source of inspiration for his greatest hits. Said Franklin, “I’ve found the process of reading the Bible and writing a song is life-changing, and I’m always eager to share the inspiration behind my music. Being a part of the American Bible Society’s ‘Bible is My Guide’ project is a huge statement about the man I am trying to become.”

After the concert fans will continue to receive daily Bible verses sent directly to their mobile phone free of charge.

Technology has made it possible for anyone to receive Bible verses. The American Bible Society will disseminated Bible verses via email, voicemail, text message, podcast and RSS feed free of charge to anyone who subscribes at Kirk.AmericanBible.org.